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PLAYBOY HAS SUCCESSFULLY MONETIZED ITS ICONIC BRAND EQUITY AND UNIQUE ASSETS THROUGH A VARIETY OF ASPIRATIONAL LIFESTYLE PRODUCTS SOLD IN MORE THAN 25,000 STORES GLOBALLY IN OVER 180 COUNTRIES.

Product News

Vintage Playboy Cardigan by Freemans Sporting Club

In December 2014, Playboy partnered with Freemans Sporting Club and introduced the Vintage Playboy Cardigan.Read More…

Exclusive T-Shirts by Playboy

Playboy launched an exclusive t-shirt collection inspired by the brand’s classic style. Crafted to appeal to every generation and gender, the t-shirts display Playboy’s timeless humor and iconic branding.Read More…

The Hand-Made Playboy Collection by Selima Optique

Playboy collaborated with the luxury eyewear company, Selima Optique to create the Hand-Made Playboy Collection. The Playboy Collection was inspired by the rich, layered, and very American, history of Playboy magazine.Read More…

Playboy Skateboards by JART

JART Skateboards and Playboy have joined forces to release a skate deck series. Eight new boards featuring the Rabbit Head Design along with Playboy artwork and Playmate imagery were released in September 2014 worldwide.Read More…

Joyrich x Playboy

LA streetwear label, Joyrich has announced its first collaboration with Playboy. The collection captures the brash, unapologetic attitude of Joyrich, while captivating consumers with the charm and allure that Playboy is known for.Read More…

Marc Jacobs and Playboy

Marc Jacobs and Playboy exclusively collaborated to create a series of garments for the designer’s 2014 Fall/Winter collection. The two brands joined forces once again in celebration of the magazine’s 60th anniversary.Read More…

Playboy Fragrances Launches Playboy #Generation

Playboy Fragrances introduced its newest fragrance duo, Playboy #Generation. The scents have been inspired by younger, wired-in party-goers who like to spice things up. Read More…

BENDON AND PLAYBOY INTRODUCE “BIOFIT X PLAYBOY” – AN INTIMATE APPAREL COLLECTION

New York, NY – August 12, 2014 – BIOFIT, America’s favorite bra, is back and it’s joining forces with Playboy to launch a new collection of intimate apparel centered on its customized push-up bra technology.Read More…

SUPREME X PLAYBOY SPRING/SUMMER 2014 CAPSULE COLLECTION

Playboy and Supreme recently joined forces to launch a Supreme x Playboy Spring/Summer 2014 capsule collection which includes a hooded leather jacket, football top jersey, Vans shoes, and denim jacket.Read More…

Playboy Collaborates with Jessi New York

Playboy collaborated with Korean fashion brand Jessi New York by way of Alexis N. The collection is inspired by street wear and Playboy iconography for a mainly female audience. The campaign was shot at the Playboy Mansion with Playmate of the Year 2014 Kennedy Summers and Playmate Alana Campos.  Read More…

Stores

Playboy Shoe Store

Playboy has expanded its free-standing store presence in Mexico with the addition of a shoe store on Friday December 12, 2014. Read More…

Playboy Lingerie Boutique

On August 28th, Playboy hosted the celebratory launch of its brand-new, free-standing Playboy Mexico store, called “Playboy Estd 1953.” The lingerie boutique is located in the high-end district of Jardines del Moral in León, Guanajuato, Mexico.Read More…

PLAYBOY’S E-COMMERCE PLATFORM

Explore all official Playboy merchandise at PlayboyStore.com.Read More…